Passive income is everyone’s dream. Today, this can be achieved in many ways. Some people pursue traditional businesses. But if you’re a 21st-century entrepreneur, a lucrative option would be to start an e-commerce website. If you have a site already, equip this with the necessary tools, such as customer feedback and a payment gateway, to earn passively.
To get started with this project, here are some insights that might help:
- Give users a chance to review the site
Nothing else can make the users feel valued than listening to what they have to say. Their reviews matter a lot. Their comments can guide you which products or services to improve to boost your sales. All you need to do is set up an efficient feedback management tool so that you can collect reviews easily and analyze them.
- Make the checkout process easy and simple
Collect relevant information only to complete the business transaction process. Make the shopping cart visible and accessible on every page the customer is browsing before checking out. Provide different payment and delivery options. And consider offering discount and promo coupons to increase customer loyalty.
- Improve user experience with live chat support
This allows you to provide real-time support to shoppers as they go through the checkout process. Many entrepreneurs are also using chat support as customer feedback. In fact, a study involving 100 anonymous companies and 400 anonymous users shows that 51% of shoppers tend to buy again from sites that offer live chat support.
- Install search engine optimization (SEO) tools and plugins
Yoast SEO, SEMRush, SEOPress, and All in One SEO Pack are the commonly used SEO tools today. Install these plugins to your site to increase your organic search ranking.
- Implement an easily navigable website design
Make sure your site is mobile-friendly. Users today are using their phones more frequently to shop online. Before launching your new site, use a visual feedback tool to collect reviews on the areas to improve.
- Include great pictures and quality content
Post pictures of the products alongside a well-written copy. These can help your customers make good decisions when buying.
- Build partnerships
Develop a content marketing campaign that will allow you to pitch or talk about your products or services on other sites. You can significantly increase your sales through these related but non-competing sites.
- Track your data
Collect customer feedback through different tools and plugins. With these reviews, you’ll know which of your services or products are bestsellers. Aside from tracking sales, be sure to track your engagement and online presence (e.g., search engine ranking, comments, likes).
Your website can be a great source of passive income if you make it so. With this project, you can attract customers from around the world. All you need to do is contact experts such as web developers, content marketers, designers, and Userback for feedback tracking, to make your website earn even while you’re off the grid enjoying a vacation.